Bybit Introduces Bybit Pay in Brazil: Crypto-Fiat Gateway with Cashback Campaign

Bybit, a global cryptocurrency exchange, has rolled out Bybit Pay in Brazil, marking a significant step in blending traditional and digital payment systems. This move aims to cater to Brazil’s growing embrace of innovative financial technologies, enabling seamless crypto-fiat transactions for businesses and users alike.

Bybit Pay: A Game-Changer for Businesses and Users

Bybit Pay opens new doors for businesses by providing access to its extensive global network of over 60 million verified users. Merchants can now process both fiat and cryptocurrency payments, allowing them to expand their customer base and offer greater payment flexibility. A highlight of the service is its integration with Pix, Brazil’s widely used payment system, enabling users to complete transactions securely through QR codes.

Joan Han, Bybit’s Sales and Marketing Director, emphasized the strategic importance of Brazil in this launch. “Brazil’s forward-thinking adoption of digital finance makes it the ideal market for this launch. By leveraging Pix QR codes and multi-currency support, Bybit Pay offers a seamless, secure, and flexible solution tailored to the evolving needs of our users,” Han said.

• Global Access: Merchants benefit from access to a worldwide network of over 60 million users.
• Multi-Currency Support: Users can manage both Brazilian reais and cryptocurrencies within one wallet.
• Pix Integration: Payments through QR codes simplify transactions for Brazilian users.
• Blockchain Security: Advanced encryption ensures secure and tamper-proof transactions.

Bybit Pay’s launch in Brazil reflects the country’s leadership in digital payment adoption across Latin America. With a robust digital finance ecosystem, Brazil presents a promising market for Bybit’s innovative solution.

Cashback Campaign: Boosting Adoption with Rewards

To celebrate the launch, Bybit Pay has introduced a 100% cashback campaign from January 27 to February 28, 2025. The promotion is designed to encourage Brazilian users to adopt the platform’s Pix-powered payment system. Users who deposit at least $100 and make transactions via Pix QR codes can receive up to 100 USDT in cashback.

Campaign Details:

• Duration: January 27 to February 28, 2025
• Eligibility: Brazilian users making a minimum deposit of $100 and completing payments through Pix QR codes
• Cashback: 100% in USDT, capped at 100 USDT per user
• Weekly Winners: 100 participants across three payment tiers:
  • Payments between $5 and $10: 50 winners
  • Payments between $11 and $50: 30 winners
  • Payments between $51 and $100: 20 winners

The campaign underscores Bybit’s commitment to incentivizing users while promoting secure and efficient payment solutions.

The Bigger Picture: Bybit’s Role in Brazil’s Digital Revolution

Brazil’s position as a regional leader in digital payments is central to Bybit’s expansion strategy. The country’s widespread adoption of financial technologies, particularly Pix, highlights its openness to innovation. By integrating blockchain security with Pix’s functionality, Bybit Pay positions itself as a bridge between traditional banking and cryptocurrency.

With encryption safeguarding transactions and multi-currency features simplifying financial management, Bybit Pay addresses key concerns for both users and merchants. This blend of security, flexibility, and usability aligns with the needs of an increasingly digital-first audience.

Summary Table: Bybit Pay at a Glance

Bybit’s entry into Brazil showcases its ambition to reshape the payment landscape across Latin America. With secure, seamless, and user-friendly solutions, Bybit Pay is well-positioned to drive the adoption of digital payment technologies.